Due to the fast expanding agricultural and urban development and industrial the Brazilian savanna have lost much of their abundance by limiting their economic alternatives based on sustainable use of biodiversity. The management of Non Timber Forest Products (NTFPs) is one of the alternative income generations for rural communities who live in this biome, but the lack of knowledge and the difficulties reduce their marketing. Thus, this study aims to examine the endeavors that assist and motivate communities, small farmers and indigenous peoples to produce and commercialize their production with or without middlemen for the purpose of identify the lessons that move these partnerships, the nature of the agreements engaged, and how they can be improved and widespread. Intend to analyze three endeavors of pharmaceuticals or cosmetics in Brazil that operate based on principles and concepts of fair trade and have already established partnerships with communities and/or cooperatives inserted in the Brazilian savanna. For each community will be assessed only one NTFPs. The good practice guidelines for marketing will be formulated based on semi-structured interviews and documentary analysis applied in endeavors and communities and/or cooperatives, identifying problems and found solutions by both during the formulation process of the partnership. After completion this stage, will be measured the cost of production and the economic viability of this trade for the communities to identify the best way of valuing the product in order to reach international markets.
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