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The survival of aby Warburg's reflection: elements for a study on the fruition of image in digital contexts

Grant number: 18/06565-3
Support type:Scholarships abroad - Research Internship - Doctorate
Effective date (Start): October 01, 2018
Effective date (End): June 30, 2019
Field of knowledge:Applied Social Sciences - Communications
Principal Investigator:Massimo Di Felice
Grantee:Eli Borges Júnior
Supervisor abroad: Georges Didi-Huberman
Home Institution: Escola de Comunicações e Artes (ECA). Universidade de São Paulo (USP). São Paulo , SP, Brazil
Local de pesquisa : École des Hautes Études en Sciences Sociales (EHESS), France  
Associated to the scholarship:16/03588-7 - The technological feeling: a study on networked communication and aesthetic fruition in digital contexts, BP.DR

Abstract

This international research internship project intends to deepen the PhD research already approved by FAPESP and started in 2016, which aims to reflect on the possibilities of new modalities of aesthetic fruition in interaction with digital technologies. Under the hypothesis that the digital would precipitate a specific type of fruition that would privilege the sphere of sensation rather than the sphere of reason (as we described in the first part of the research), we will start from the reflection of Aby Warburg, specifically his concepts of Pathosformel and Nachleben, which, after being problematized and updated in digital contexts, will be one of the bases for the elaboration of the second part of our research. Considered in Germany as the first media scientist avant la lettre, Warburg offers us, through the interdisciplinarity of his vision, a fertile theoretical-methodological alternative to approach the question of image and fruition, dissolving the boundaries between media theory and history of art. Under the task of revisiting his reflection, identifying his contributions to the field of communication and articulating it to contemporary authors, we will have the supervision of Prof. Georges Didi-Huberman. We intend to develop a bibliographical study (mainly from references not yet available in Brazil) and an analysis of artworks (which are foreseen in our initial project), which allow us to identify how the digital and its "mediated emotions" (Didi-Huberman) seem to modify the relation between spectator and artwork, how the digital articulates image, sensibilization, gestures and participation, and in what extent this process would result in different forms of aesthetic/political action. This effort will aim at the ultimate purpose of our research in Brazil, namely to formulate a theory about aesthetic fruition in digital contexts.