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Meads from Native Bees: A Toast to Biodiversity

Grant number: 25/02994-0
Support Opportunities:Research Grants - Innovative Research in Small Business - PIPE
Start date: August 01, 2025
End date: July 31, 2027
Field of knowledge:Agronomical Sciences - Food Science and Technology - Food Technology
Principal Investigator:Juliana Massimino Feres
Grantee:Juliana Massimino Feres
Pesquisadores principais:
Túlio Marcos Nunes
Associated research grant:22/04784-5 - Development of a new premium beverage: sparkling mead from Brazilian native bees' honey, AP.PIPE

Abstract

Casa Melí proposes the industrial and commercial structuring of premium mead made from native bees, a product developed through scientific research funded by the PIPE program. The project aims to improve production processes, optimize the fermentation of stingless bee honey, and establish a commercialization strategy for entry into the premium beverage market.The solution is based on the innovation of fermenting unique honeys without chemical additives, standing out for its positive environmental impact and the valorization of the stingless beekeeping production chain. Production will be outsourced to Cervejaria Zalaz, ensuring operational feasibility without requiring investment in proprietary infrastructure, allowing the company to focus on commercial development and brand expansion.The market strategy includes specialized distribution (gourmet stores and wine cellars), high-end gastronomy, e-commerce, and exports to markets where mead consumption is growing, such as North America and Europe. The proposal forecasts significant revenue growth, reaching R$ 600,000 by the end of 2026, with a projected sales volume of 2,700 bottles per month by June 2027, ensuring the business's long-term sustainability.The company seeks funding to address scaling challenges, develop a bank of selected yeast strains for the fermentation of Brazilian native bee honey, and strengthen its commercial strategy. The project reinforces innovation in the premium beverage sector and promotes the valorization of Brazilian biodiversity. (AU)

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