CV Lattes
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Universidade de São Paulo (USP). Escola de Comunicações e Artes (ECA) (Institutional affiliation from the last research proposal) Birthplace: Brazil
Graduate at Administração from Pontifícia Universidade Católica de São Paulo (1994), master's at Administration from Pontifícia Universidade Católica de São Paulo (1998) and ph.d. in Semiotics at Comunication from Pontifícia Universidade Católica de São Paulo (2001). Has experience in Comunication, focusing on Comunication, acting on the following subjects: brand, comunication, semiotics, advertising, creativity, consuption and marketing. (Source: Lattes Curriculum)
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The prof. Hellín participate in the following research activities: Aid in the consolidation and analysis of initial results obtained through different methodologies provided in the research project "Trends and Consumer Behavior: theories and research methodologies."Talk with the group of researchers from GESC3 - Study Group on Semiotics, Communication, Culture and Consumption - GESC3, on …
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