Ricardo Osorio de Oliveira

Graduated in Veterinary Medicine - Faculty of Veterinary Medicine of USP (1995); Master in Biology of Host-Pathogen Relationship - Institute of Biomedical Sciences, USP (2001); Master in International Management from the School of Advertising and Marketing ESPM (2012) - concentration in marketing. Has experience in the field of Parasitology, with emphasis on Veterinary Parasitology (Helminthology and acaricide resistance in Boophilus microplus). Marketing expertise and research interests include Brand creation and promotion, Brand Equity evaluation and Branding Strategies for Agricultural Commodities. Currently works with Scientific and Technical Communication. Owner of Quiron Comunicação & Conteúdo, an advertising agency specialized in agribusiness (www.quironcomunicacao.com.br); and also teaches Administration and Marketing in Veterinary Medicine courses at private universities. (Source: Lattes Curriculum)