CV Lattes
Universidade Estadual Paulista (UNESP). Campus de Assis. Faculdade de Ciências e Letras (FCL-ASSIS) (Institutional affiliation from the last research proposal) Birthplace: Brazil
Has experience in Language, focusing on Language (Source: Lattes Curriculum)
| News published in Agência FAPESP Newsletter about the researcher |
| More itemsLess items |
| TITULO |
| Articles published in other media outlets ( ): |
| More itemsLess items |
| VEICULO: TITULO (DATA) |
| VEICULO: TITULO (DATA) |
This project aims at analyzing, comparatively, the advertiser speeches from Avon and Natura brands on their equivalent lines, Renew and Chronos, respectively. It also aims at understanding which different discursive devices are used on campaigns of brands. The objectives are to describe how the ads are produced in order to try to succeed in its endeavor to sell and to reflect on the "resp…
| 1 / 1 | Completed scholarships in Brazil |
| Associated processes | |