CV Lattes
Universidade de São Paulo (USP). Faculdade de Economia, Administração e Contabilidade de Ribeirão Preto (FEARP) (Institutional affiliation from the last research proposal) Birthplace: Brazil
Letícia Pires de Campos in research grants and scholarships supported by FAPESP.
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In a consumption society context, people are submitted every day to publicity strategies, in which a concept of "pleasant life" is built based on owning a large amount of goods. To what extent is a "pleasant life" linked to consumption and how it is shown on publicities? We suppose that publicity - main shaft of the consumption society - build a conception of a "pleasant life" through con…
| 1 / 1 | Completed scholarships in Brazil |
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