Mayté Paredes Zaldivar

Ph.D. in Chemistry from the Institute of Chemistry of Araraquara UNESP, Brazil (2015), with a Master's degree from the University of Havana, Cuba (2009), and a Bachelor's degree in Radiochemistry (Nuclear Chemistry) from InSTEC, Cuba (2001). She has an extensive background in Research, Development, and Innovation (RDI), including Postdoctoral fellowships in Chemistry and Biotechnology, as well as experience coordinating technological innovation projects (PIPE/FAPESP). She is the inventor of a patent registered with the INPI in the field of biomaterials.Currently, she operates at the intersection of Data Science and Digital Strategy as the founder of MPZ Soluções Digitais. Her professional practice converges methodological rigor and complex systems analysis to develop Authority SEO and Digital Positioning methodologies.Specialist in Positioning Intelligence and Data Structuring for Google. She organizes digital ecosystems for specialists and corporations, utilizing semantic connection methodologies that ensure authority recognition and the construction of an unquestionable digital legacy. (Source: Lattes Curriculum)