CV Lattes
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Fundação Getúlio Vargas (FGV). Escola de Administração de Empresas de São Paulo (EAESP) (Institutional affiliation from the last research proposal) Birthplace: Brazil
PhD candidate in Business Administration (research line in Marketing Strategies) at the São Paulo School of Business (FGV EAESP, Brazil) since 2021, currently a FAPESP fellow. Completed a sandwich program at Northeastern University in Boston, USA, as a Print/Capes fellow from August 2023 to January 2024. Master of Science in Accounting from PPGCON-UFES (CAPES fellow) with a research focus on Controllership and Organizations. Bachelors degree in Social Communication from UFES, with FACITEC undergraduate research fellowships (2012/2013 and 2014/2015). (Source: Lattes Curriculum)
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This research project proposes to conceptualize corporate activism (CA) in a comprehensive sense, and to provide a validated scale to measure this construct. To achieve these objectives, an exploratory sequential mixed-method design will be used, following a four-step traditional scale development procedure: (i) content domain and item generation, (ii) item purification, (iii) construct v…
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