Éderson Luiz Piato

Associate Professor at the Department of Administration at the Federal University of São Carlos - CCGT/UFSCar, Coordinator of the Graduate Program in Administration (PPGA UFSCar) and Lead Researcher at the GEPAD group (DAdm UFSCar). He holds a BA in Business Administration from the Federal University of Mato Grosso do Sul, a Master's and a PhD in Production Engineering from the Federal University of São Carlos. He has experience in the area of Organizational Management, with an emphasis on lines of research in Marketing, Value and Relationship, acting mainly on the following topics: Distribution Channels in the Supply Chain, Intra and Interorganizational Marketing Strategy, Private Brand Management in Distribution Chains Retailer and Wholesaler, Service Marketing and Customer Behavior. (Source: Lattes Curriculum)