Abstract
The architectural ensemble known as "Quarteirão Paulista" in Ribeirão Preto downtown has been built at the 20s coffee economic boom by the Cia. Cervejaria Paulista. This group of three eclectic buildings: the Hotel Central, the Theatro Pedro II e and the Palacete Meira Junior has changed through the years by several architectural interventions and has lost many of its original characteris…