Internationalization and influencing factors for products customization decision: Industrial products versus consumer goods products.

• Grant number: 10/02129-2
• Support Opportunities: Scholarships in Brazil - Doctorate
• Start date: May 01, 2010
• End date: January 31, 2014
• Field of knowledge: Applied Social Sciences - Administration - Business Administration
• Principal Investigator: Eduardo Pinheiro Gondim de Vasconcellos
• Grantee: Ailton Conde Jussani
• Host Institution: Faculdade de Economia, Administração e Contabilidade (FEA). Universidade de São Paulo (USP). São Paulo , SP, Brazil

Academic Publications

(References retrieved automatically from State of São Paulo Research Institutions)

JUSSANI, Ailton Conde. Internationalization and marketing: factors of influence in decision on products customization. 2014. Doctoral Thesis - Universidade de São Paulo (USP). Faculdade de Economia, Administração e Contabilidade (FEA/SBD) São Paulo.