Support for the Education and Knowledge Dissemination Plan of the Center for Science for Development in Digital Agriculture - CCD-AD/SemeAr Digital: focus on dissemination activities

• Grant number: 25/14376-0
• Support Opportunities: Scholarships in Brazil - Scientific Initiation
• Start date: August 01, 2025
• End date: July 31, 2026
• Field of knowledge: Agronomical Sciences - Agronomy
• Principal Investigator: Durval Dourado Neto
• Grantee: Jéssica Oliveira de Freitas
• Host Institution: Escola Superior de Agricultura Luiz de Queiroz (ESALQ). Universidade de São Paulo (USP). Piracicaba , SP, Brazil
• Associated research grant: 22/09319-9 - Center of Science for Development in Digital Agriculture - CCD-AD/SemeAr, AP.CCD

Abstract

The Education and Knowledge Dissemination Plan provides seven areas of action, two of which are the focus of this Activity Plan: 1) Promoting the presence of digital agriculture topics in the media, simultaneously through press relations, media training for researchers, and training for communicators and, especially, journalists. Proposed activities: a) support for the production of media articles for dissemination; b) support for the structuring of the Center's website; c) support for the dissemination of information on the websites of partner institutions. 2) Promotion of outreach, open to public participation, aimed at disseminating the achievements and benefits resulting from the cultural creation and scientific and technological research generated at the Center and applied in the DATs. Proposed activities: a) support for the promotion of field days at the DATs to introduce farmers to advances in the digitalization of the field, including the area of digital agriculture specifically promoted by the Center; b) support for the structuring of the "Virtual Field Day", a strategy to reach a greater number of producers, extension workers and professionals in the agricultural sector, through the dissemination of short videos, prepared to guide and disseminate content on new technologies.