Full text
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| Author(s): |
Sérgio Lemos Duarte
Total Authors: 1
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| Document type: | Doctoral Thesis |
| Press: | São Paulo. |
| Institution: | Universidade de São Paulo (USP). Faculdade de Economia, Administração e Contabilidade (FEA/SBD) |
| Defense date: | 2017-04-11 |
| Examining board members: |
Welington Rocha;
Reinaldo Rodrigues Camacho;
Ana Cristina de Faria;
Nilton Cesar Lima;
Decio Zylbersztajn
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| Advisor: | Welington Rocha |
| Abstract | |
Interorganizational relations in their more specific context of interorganizational cost management (IOCM) give participants difficulties regarding lack of confidence, how benefits will be shared, if information is truthful, among other problems. In the scope of interorganizational research, the competitive environment of Investor-owned Firms (IOFs) has been favored. In this context, the research on relations with cooperatives can favor both the literature of the IOCM and help in the agricultural cooperative segment that has lost products to IOFs of its members. In this view, the research aims to verify if and how to establish the IOCM configuration in cooperatives and IOFs of the coffee value chain, comparing them and relating the variables already discussed in the release of IOCM with the theoretical basis of the transation cost economics (TCE) approach of this thesis. The qualitative research was used, with individual semi-structured interviews with farmers, representatives of cooperatives and IOFs that commercialize coffee and have a direct relations, delimited geographically in the state of São Paulo and Minas Gerais. A pre-test was carried out, with a rural producer, a cooperative and an IOF, to validate interview questions. Subsequently, the analysis of similitude was performed by the software IRAMUTEQ, confirming the variables and opening the possibility of studying a new variable (commercial loyalty) not contemplated in the interorganizational literature. After the interview with the new questions, a total of 21 for producers and 21 for cooperatives and IOFs, transcribed, Atlas TI software was used for counting and the variations of the words conferring which were related to each one of the variables, in order to organize and do content analysis. As a result, it identified the relationship between the IOCM and TCE variables among them, given that the quality-functionality in the coffee field does not limit the price paid to the rural producer, which uses quality-functionality to increase the price and the future market to minimize uncertainty in oscillation of the market. It was perceived the practice of the OBA in the unilateral producer-cooperative relationship, with information about quality and production and also unilaterally, found that benefits, cooperation and (inter)-dependence occurred in this relationship. In the (inter)-dependence variable, it was noticed by the producers\' reports the use of the sale of inputs and storage in the cooperative in an opportunistic way, causing the producer to maintain the stability of the relationship, in order to have the benefits offered by cooperative and not to pay coffee withdrawal rates, noting also the lack of vision of the producers regarding the future results of purchases with coffee exchanges. Also in the OBA practice, the occurrence of an indirect form was evidenced, with information on the costs of the rural producers, through the EDUCAMPO program, passed on to the cooperative. In the comparison of the two producer-cooperative and producer-IOF relations, the practice of the IOCM is more favorable in cooperatives with producers, also in the type of chain, contrary to the literature that showed this relationship to be more democratic and by the research found to be more typified of the and the specific assets that the cooperatives offer more specificities than the IOFs, to the extent that the rural producer generates a commercial loyalty in a non-exclusive way. (AU) | |
| FAPESP's process: | 15/05620-2 - Interorganizational cost management in cooperative environments versus competitive |
| Grantee: | Sérgio Lemos Duarte |
| Support Opportunities: | Scholarships in Brazil - Doctorate |