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Discursive reconstructions of concepts: economic crisis in Brazilian and Croatian magazines between 2007 and 2010

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Author(s):
Milan Puh
Total Authors: 1
Document type: Master's Dissertation
Press: São Paulo.
Institution: Universidade de São Paulo (USP). Faculdade de Filosofia, Letras e Ciências Humanas (FFLCH/SBD)
Defense date:
Examining board members:
Valdir Heitor Barzotto; Maria Lúcia da Cunha Victório de Oliveira Andrade; Carlos Félix Piovezani Filho
Advisor: Valdir Heitor Barzotto
Abstract

In this work there shall be presented a study on Croatian and Brazilian media and discursive reconstructions of the concept of the current economic crisis. The objective is to demonstrate the connection between the discursive strategies of the media and the politics, in the formation and constitution of the notion of the current economic crisis, as presented in the Brazilian magazines \"Veja\" and \"Época\" and Croatian magazines Nacional e Globus between 2007 and 2010. We want to confirm the thesis that the hybridism of the politicized media is culturally influenced when dealing with the discursive construction of social phenomena, as the crisis. Therefore, we examine how the media uses processes of persuasion to promote their ideas to the readers, and by so approaching its discourse to the one of politics, according to the definition of Carlos Piovezani Filho (2003). After the theoretical approach of discourse, ideology, text, persuasion, and manipulation and legitimacy and the relationship between political discourse and media has been made, we shall specify the discursive practices which belong to this kind of politicized media discourse present in the articles dealing with the crisis, using the theoretical apparatus of Perseus Abramo (2003), Teun Van Dijk (2002, 2007), Theo Leeuwen (2006) and Norman Fairclough (2001). In the end, we will make a comparative analysis of the Brazilian and Croatian corpus, in order to propose, from the theoretical readings, a multi-methodological conception of analysis, with which we want to show how and in what sense the discursive construction of the concept of the current economic crisis was reconstructed in two different countries and cultures. (AU)

FAPESP's process: 10/14573-4 - The apresentation of the crisis made by croatian and brazilian midia
Grantee:Milan Puh
Support Opportunities: Scholarships in Brazil - Master