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Universidade de São Paulo (USP). Escola de Artes, Ciências e Humanidades (EACH) (Institutional affiliation from the last research proposal) Birthplace: Brazil
graduation at Psicologia from Universidade Paulista (2000), master's at Mestrado em Administração de Empresas (Conceito 05) from Centro universitário FEI (2018) and doctorate at Administração from Centro universitário FEI (2022). Has experience in Psychology, acting on the following subjects: prosocial behavior, for-profit business, performance,transformationalleadership,instrument, ambiente organizacional and liderança transformacional. (Source: Lattes Curriculum)
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Understanding the effect of consumer information processing is one of the most relevant topics in the field of marketing and consumer psychology studies (Lim et al., 2023). This project is situated within the literature of consumer psychology studies, focusing on the decision-making process, aiming to investigate whether mindset manipulations can influence consumer judgment regarding risk…
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