“A consistent stakeholder management process can guarantee the ‘social license to operate’”: mapping the political strategies of the food industry in Brazil

Author(s)

Melissa Mialon ^[1] ; Gustavo Cediel ^[2] ; Patricia Constante Jaime ^[3] ; Fernanda Baeza Scagliusi ^[4]

Affiliation

^[1] Universidade de São Paulo - Brasil

^[2] Universidad de Antioquia - Colômbia

^[3] Universidade de São Paulo - Brasil

^[4] Universidade de São Paulo - Brasil

• Document type: Journal article
• Source: Cadernos de Saúde Pública; v. 37, 2022-02-18.

Abstract

In the past, food industry actors tried to delay and weaken public health efforts to promote adequate and healthy diets in Brazil. This study aimed to identify the political strategies used by food industry actors in Brazil. We undertook a document analysis of publicly available information and interviews with eighteen key informants in public health nutrition. Data collection and analysis were carried between October 2018 and January 2019. In Brazil, food industry actors interacted with health organizations, communities, and the media. They disseminated information on nutrition and physical activity by scientific events and schools. The food industry also had allies within the government and lobbied high ranking officials. Finally, food industry actors intimidated some public health professionals, including by threats of litigation, which had the effect of silencing them. These strategies were facilitated by the use of arguments, such as the crucial role that the food industry plays in the economy and its support to the United Nations Sustainable Development Goals. Personal responsibility, moderation, and education were cited as solutions to the obesity epidemic, and there was little discussion on the broader issue of inadequate and unhealthy diets. Food industry actors in Brazil used a diverse range of political strategies, which have the potential of negatively influencing public policy, research, and practice in the country. Learning about these strategies is an essential first step, and in response, it is crucial to develop robust mechanisms to address undue influence from corporations. (AU)

• FAPESP's process: 17/24744-0 - What do we know and what should we know? An analysis of the corporate political activity of the food industry in three South American countries
• Grantee: Melissa Amina Madeleine Cavallo Mialon
• Support Opportunities: Scholarships in Brazil - Post-Doctoral