Game Gift: personalized games gifts

• Grant number: 23/06098-4
• Support Opportunities: Research Grants - Innovative Research in Small Business - PIPE
• Start date: July 01, 2023
• End date: June 30, 2024
• Field of knowledge: Physical Sciences and Mathematics - Computer Science - Computer Systems
• Agreement: FINEP - Centelha SP Program
• Principal Investigator: Guaracy Carlos da Silveira
• Grantee: Guaracy Carlos da Silveira
• Company: Game Gift Ltda
• CNAE: Desenvolvimento e licenciamento de programas de computador não-customizáveis
• City: São Paulo
• Associated research grant(s): 23/08481-0 - Game Gift: personalized games gifts, AP.PIPE

Abstract

Gamegift is an innovative initiative in the digital consumer sector that creates a new category of products, personalizable gift games. It is a combination of the potential of the creative industry, with monetization of digital products in the line of NFTs and frugal consumption used as a form of expressive and personalized gift. Its growth potential is immense, precisely because it is a somewhat new product and creates a non-existent category. (AU)