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Development of methodology dialogic communication training for territory rural: building productive environment innovative and sustainable

Grant number: 11/12912-9
Support Opportunities:Regular Research Grants
Duration: December 01, 2011 - November 30, 2013
Field of knowledge:Agronomical Sciences - Agronomy - Rural Extension
Principal Investigator:Luís Fernando Soares Zuin
Grantee:Luís Fernando Soares Zuin
Host Institution: Faculdade de Zootecnia e Engenharia de Alimentos (FZEA). Universidade de São Paulo (USP). Pirassununga , SP, Brazil
Associated researchers: Poliana Bruno Zuin


The objective is to develop a methodology of communication to be used in the processes of rural training, which seeks to develop innovative and sustainable agricultural activities in São Paulo. Based on the theories of Paulo Freire, Vygotsky and Bakhtin, authors who wove reflections on the teaching and learning, will seek to rethink the practices relating to communication in the training processes currently employed in rural extension. The study of the methodology proposed in this paper will focus on four sets of information coming from the social, economic and environmental extension present in Sao Paulo, which were: the relationship between the pairs (extension workers and farmers), the types of products developed, marketed and distributed to farmers, the various forms of processes that underlie these products, and the communication process between the research subjects. To this end, the aim is to diagnose and analyze together with subjects that make up the research, extension and farmers, as the process of construction and acquisition of knowledge historically produced by peers in the rural environment, as it is necessary to identify which practices teaching-learning and communication are part of their routine actions. In carrying out this research is already agreed the participation of rural extension workers who work in the Coordenadoria de Assistência Técnica Integral (CATI-SP). Whose representative in this project will be Mr. Ypujucan Caramuru Pinto, principal of the Department of Communication and Training (DCT) of CATI. The project is embedded within Microbacias Program II, which is in early implementation by the state government of São Paulo. (AU)

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