Architecture, Semiotics and Second Order Cybernetics: Observation, Representation and Performance in Design Processes

• Grant number: 10/17717-7
• Support Opportunities: Scholarships in Brazil - Doctorate
• Start date: February 01, 2011
• End date: February 28, 2013
• Field of knowledge: Applied Social Sciences - Architecture and Town Planning - Architecture and Urbanism Project
• Principal Investigator: Anja Pratschke
• Grantee: Gilfranco Medeiros Alves
• Host Institution: Instituto de Arquitetura e Urbanismo de São Carlos (IAU). Universidade de São Paulo (USP). São Carlos , SP, Brazil

Abstract

The research project proposes a revision of the design process in architecture, considering the use of digital media, and using the concept of Cibersemiotics as defined by Sören Brier, which in turn links two areas of knowledge: the Semiotics of Charles S. Peirce and Second Order Cybernetics. This critical review of the process of design in architecture has at its starting hypothesis that the demands of professional architects and designers are now requiring a different attitude regarding the treatment of observation, representation and performance in architecture and urbanism. For this, the research presents a conceptual scope that covers the main theoretical framework that deal with Semiotics, Cybernetics and Second Order Cibersemiotics and proposes experiences extending their limits to the practice of architecture and urbanism.This proposal is directly linked to the research project Performance em Arquitetura: revisão do processo de projeto na cultura digital, approved in accordance with the edict MCT / CNPq / MEC / CAPES process 400877/2010-4 No. 02/2010, related to the researchgroup Nomads.usp.

Academic Publications

(References retrieved automatically from State of São Paulo Research Institutions)

ALVES, Gilfranco Medeiros. Cibersemiotics and design process: methodology in review. 2014. Doctoral Thesis - Universidade de São Paulo (USP). Escola de Engenharia de São Carlos (EESC/SBD) São Carlos.