|Support type:||Scholarships in Brazil - Scientific Initiation|
|Effective date (Start):||January 01, 2010|
|Effective date (End):||March 31, 2010|
|Field of knowledge:||Humanities - Sociology|
|Principal Investigator:||Julio Cesar Donadone|
|Grantee:||Jonas Guilherme Gomes Wiezel|
|Home Institution:||Centro de Ciências Exatas e de Tecnologia (CCET). Universidade Federal de São Carlos (UFSCAR). São Carlos , SP, Brazil|
The need for replacement of petroleum by a clean and renewable fuel provided the opportunity for biofuels come into play. The rise of ethanol as a potential fuel substitute in the energy matrix served as a catalyst for billionaire investments to turn their attention to the sugarcane industry in Brazil. This study proposes to verify the importance of systems like enterprise resource planning (ERP) represent to the groups in this sector, seen that this tool symbolizes modernization and process transparency. The change of the sugarcane industry to the new field, the financial area, suggests companies to change theirmanagement system, adopting the guidelines of corporate governance in order to tune inwith the financial mainstream, a particular case of isomorphism propose by DiMaggio ePowell. This change from industry space to the financial one is intermediated often byprivate equity funds, responsible for restructuring the company management andreengineering processes. Using the theoretical framework of economic sociology, we willanalyze the ethanol market through the chronology of the implementation of these systems in order to achieve the prescribed goal, thereby this research is inserted in a previous work performed by NESEFI and in a project funded by FAPESP.