CV Lattes
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Universidade de São Paulo (USP). Faculdade de Arquitetura e Urbanismo (FAU) (Institutional affiliation for the last research proposal) Birthplace: Brazil
Priscila Lena Farias is an MS-5.3 full time Associate Professor at the University of São Paulo School of Architecture and Urbanism (FAUUSP), and a researcher supported by CNPq (Brazilian National Council for Scientific and Technological Development). She holds a Ph.D and a Master in Communication and Semiotics from the São Paulo Pontifical Catholic University, and a Bachelor degree in Communication Design from Fundação Armando Alvares Penteado, as well as a 'Livre-Docente' qualification from FAU USP. She is a professor, a researcher and a Post-graduate Program in Design PhD supervisor at FAUUSP, where she coordinates the Visual Design Research Lab (LabVisual). She is the editor-in-chief of InfoDesign - Brazilian Journal of Information Design, and a member of the Editorial Board of other scientific publications, such as the Journal of Design History, The Design Journal, and Information Design Journal. She is also a referee for funding agencies like FAPESP, CAPES and CNPq. She has experience in design studies, focusing on graphic design, and more specifically on the following subjects: typography, digital media, information design, design history and type design. (Source: Lattes Curriculum)
| Articles published in Pesquisa FAPESP Magazine about the researcher: |
| La memoria de las letras |
| Printing heritage |
| News published in Agência FAPESP Newsletter about the researcher |
| TITULO |
| Articles published in other media outlets (0 total): |
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| VEICULO: TITULO (DATA) |
| VEICULO: TITULO (DATA) |
What are the main visual characteristics presented by the typographic artifacts produced and publicized in Sao Paulo city? This project aims at understanding the configuration of Sao Paulo city visual identity through these artifacts; assuming that the answer to this question may indicate the visual attributes that contribute to shaping the metropolis' sense of place or spirit of place. I…
(Only some records are available in English at this moment)
Despite having started its activities only in 1827, the São Paulo city printing sector expanded, mainly in the XX century, setting the capital as an editorial and printing pole, with letterpress and lithography printing shops, and clichè factories. There is a shortage of records and still many gaps in the field of studies on graphic artifacts produced in this first century of printing wit…
Printing offices were important for the city of São Paulo and were responsible for much of the printed communication that circulated in the city during the first three decades of the twentieth century ('Primeira República'). There are studies about book history and press in the city of São Paulo, notwithstanding, little is known about the printing offices, in particular about their means …
During the first century of Brazilian printing industry, the letterpress printing system overwhelmingly dominated the reproduction of books, newspapers, magazines, etc. Despite the existence of investigations that cover the production and development of graphic technology in the country over the years, little is known about the form of printed elements in this period: typefaces, ornaments…
The aim of this proposal is to investigate the formal, technical and political aspects of typography, in the production of books in the Guarani language in the Jesuit missions in Rio de la Plata, northern Paraguay, between 1700 and 1727. In order to investigate the formal aspects of these books, the typesetting of "Arte de la lengua Guarani [&]", by Antonio Ruiz de Montoya (1724) and "Exp…
This research proposal aims to a study of architectonic epigraphs, typographic inscriptions find in São Paulo city central area, by means of vector illustrations. The procedure of vectorization is necessary, once photographs can't show with precision all details of an epigraph, making their study difficulty and even impossible. The vectorization procedure consists in drawing lines over th…
(Only some records are available in English at this moment)
This research project is based on the typographic repertoire of Tipografia Hennies Irmãos (Hennies Brothers Letterpress Printing Shop), focus of the current post-doctoral research. It intends to broaden the knowledge about movable types that circulated in the first century of letterpress printing in the city of São Paulo. It aims to confirm the identification of the typefaces that compris…
This research internship abroad project (BEPE-DR), already foreseen in the doctoral research project entitled "The Graphic Identification of Letterpress Printing Shops in São Paulo: 1900-1930" (FAPESP grant 2018/03383-1), aims to identify and describe the main Italian influences that guided São Paulo printers in the design of the graphic identification for their letterpress printing shops…
Architectural epigraphs are inscriptions containing the names of architects, engineers and builders engraved on the façades of buildings. Previous studies indicated that they are commonly found in the central area of São Paulo city, and that they also occur in other cities in Latin America and Europe, including London. This research project has as main objective to better understand the i…
| 12 / 8 | Completed research grants |
| 2 / 2 | Ongoing scholarships in Brazil |
| 6 / 5 | Completed scholarships in Brazil |
| 3 / 3 | Completed scholarships abroad |
| 23 / 18 | All research grants and scholarships |
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