Research Grants 22/06459-4 - Sociologia do trabalho, Etnografia - BV FAPESP
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Weaving markets: a journey through informal clothing circuits and the entrepreneurial management of popular markets

Abstract

This project aims to follow, describe and analyze the links between the informal circuits of production and trade that constitute urban popular markets and the contemporary modes of entrepreneurial management of these economies. It is observed that the activities that objectively maintain projects of entrepreneurial modernization of popular markets, increasingly the object of ambitious projects of infrastructural reordering and formalization policies via entrepreneurship, remain sustained by informal circulation networks. We will therefore seek to circumvent interpretations of informality and the illegalities that permeate popular economic practices as contradictory to formalization and modernization projects, and to the development of productive activities and territories. Empirically, the research will focus on the productive and commercial circuits that connect informal production and popular commerce markets in two Brazilian regions: the district of Brás, in the center of São Paulo, and the city of Toritama, which emerges prominently in the clothing cluster of Pernambuco's Agreste. By ethnographically following work practices and the mobility of people and goods from the daily life of informal production units to the routine of commerce in the popular galleries and malls in Brás and Toritama - and especially by pursuing the mobility of people and goods between these territories - we intend to explore the concrete modes of transit between informal and formal activities, as well as the experiences and perceptions of workers at each stage of this chain. At the same time, the cartography of these productive and commercial circuits will allow us to critically investigate the technologies and political rationalities guiding recent public and private interventions on urban popular commerce markets, as well as the contradictions in the discourses of entrepreneurship and modernization of popular economies. (AU)

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