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Places of memory and digital media: the transversal narrative of Batatuba

Grant number: 10/16612-7
Support Opportunities:Scholarships in Brazil - Doctorate
Effective date (Start): January 01, 2011
Effective date (End): August 31, 2014
Field of knowledge:Applied Social Sciences - Communications
Principal Investigator:Gilson Schwartz
Grantee:Sonia Barreto de Novaes
Host Institution: Escola de Comunicações e Artes (ECA). Universidade de São Paulo (USP). São Paulo , SP, Brazil

Abstract

Categories such as Memory and Time, Being and Narrative are mobilized in favor of building a dynamic, technologically mediated sphere between the Singular and the Transversal. The connections between the real and the virtual reconfigure or re-present the narratives (singular or transversal) constituting a definite "Place of Memory". This place is re-presented as an object that manifests itself as well as becomes na operational level between theory and empiricism, as a place for new practices, projects and care. To reach this result, the research requires collaborative local initiatives, community-led (especially on Facebook). Digital media becomes an experience of creation and ownership by the community of memory related to Batatuba - Piracaia / SP. There is this character and the intrigues of his brilliant career: Jan Antonin Bata. Legacies, objects, land, memories, the factory: the dialogic and digital mediation proves to be effective as the theoretical work translates into the manufacturing of new memories, identities and narratives, in a language game between the singular and the transversal narratives that updates the memory and contributes to the postulation of new narratives and projects.

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Academic Publications
(References retrieved automatically from State of São Paulo Research Institutions)
NOVAES, Sonia Barreto de. Lugares de memória e mídias digitais: a narrativa transversal de Batatuba. 2014. Doctoral Thesis - Universidade de São Paulo (USP). Escola de Comunicações e Artes (ECA/SBD) São Paulo.

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