Fashion and ergonomic design: the influence of biopsychosocial variables of the climateric and menopause on the perception of the women's clothing usability

• Grant number: 13/11156-1
• Support Opportunities: Scholarships in Brazil - Master
• Start date: October 01, 2013
• End date: June 30, 2015
• Field of knowledge: Applied Social Sciences - Industrial Design - Product Design
• Principal Investigator: Luis Carlos Paschoarelli
• Grantee: Erica Pereira das Neves
• Host Institution: Faculdade de Arquitetura, Artes e Comunicação (FAAC). Universidade Estadual Paulista (UNESP). Campus de Bauru. Bauru , SP, Brazil

Abstract

The fashion industry in Brazil is a sector in full development characterized by several factors especially by the broad and diverse consumer market. Considering these aspects and the mobility of some age groups within the Brazilian population composition, which appears increasingly composed by individuals of higher ages, we note that the demand in this sector will be highly representative in the coming years and decades. Faced with an increasingly market more euphoric for consumption, with greater economic opportunities and increasingly demanding, surely this sector will require technical and scientific knowledge relevant to its consumers in order to meet their expectations. Given this context, this study seeks to analyze the influence of the biopsychosocial aspects of menopause/climateric in perceived usability of clothing products and, consequently, the development (project, execution and production) of fashion products (particularly clothing) suitable for women adult (middle-aged). Through a review of the state of the art and field approach with the target public in question is intended to analyze the body characteristics in midlife (phase transition between adult and elderly), as well as discuss the plastic reconfiguration of the body of these women and their meanings before the cultural contexts that influence the fashion as well studying how ergonomic factors involved that can influence the perception of usability clothing. (AU)

Academic Publications

(References retrieved automatically from State of São Paulo Research Institutions)

NEVES, Erica Pereira das. Fashion and Ergonomic Design: influence of biopsychosocial variables of perimenopause and menopause in the perception of women's clothing usability. 2015. Master's Dissertation - Universidade Estadual Paulista (Unesp). Faculdade de Arquitetura. Artes. Comunicação e Design. Bauru Artes.