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Analysis of the economic and environmental benefits through the reverse logistics for retail supermarket

Grant number: 13/16454-0
Support Opportunities:Scholarships in Brazil - Scientific Initiation
Effective date (Start): December 01, 2013
Effective date (End): November 30, 2014
Field of knowledge:Applied Social Sciences - Administration - Business Administration
Principal Investigator:Sergio Silva Braga Junior
Grantee:Renata Borini Marcondes e Santos
Host Institution: Universidade Estadual Paulista (UNESP). Campus de Tupã. Tupã , SP, Brazil


The growing environmental awareness, environmental conservation, social justice and concern for future generations are directly related to the way entrepreneurs sue their products and services. Retail growth results from the diversification of the sector in order to meet the needs of consumers and their level of requirement. Pressured by consumer and environmental laws, the adoption of environmental preservation practices are becoming stronger in the retail market. The aim of this research is to demonstrate the economic and environmental advantages in the implementation of reverse logistics in the retail market. To reach that goal will be a study in São Paulo, Mogi das Cruzes, Tupã and Marília beside one or two supermarkets in each city to compare volumes and types of waste that is collected through reverse logistics. The expected results will be used Wuppertal method to measure quantitatively how much the company ceases to pollute the environment as well as to point out the economic advantages, the financial results will be compared to the net profit and turnover of retailers which are objects of study. Therefore, the adoption of reverse logistics practices in retail can be evaluated for different sizes of markets as economic viability, environmental and social. (AU)

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