Newspaper Lance: graphic design and convergence

• Grant number: 14/06118-6
• Support Opportunities: Scholarships in Brazil - Scientific Initiation
• Start date: June 01, 2014
• End date: November 30, 2014
• Field of knowledge: Applied Social Sciences - Industrial Design - Visual Programming
• Principal Investigator: Gisela Belluzzo de Campos
• Grantee: Antônio Luiz Ferreira
• Host Institution: Pró-Reitoria Acadêmica. Universidade Anhembi Morumbi (UAM). Instituto Superior de Comunicação Publicitária (ISCP). São Paulo , SP, Brazil

Abstract

This project aims to study the graphics elements in the printed newspaper Lance and their extensions in other media and supports ! Portal Net Lance , Lance and U Mobile TV in order to identify which are the visual strategies used for these media complement and interact to form a situation of convergence. As research methodology elements of visual language and graphic design related to printed and digital media will be studied in specific literature, interviews with professional graphic- publishing area to complement the search with the information design practice will be held, are dealt Historic newspaper Lance! to better understand the development of graphic paper. We intend at the end of the research, understand the role of editorial graphic design before this expansion of journalism for digital and mobile platforms.