Health Communication in booklets: practice and methodological investigation

• Grant number: 17/02497-0
• Support type: Scholarships in Brazil - Scientific Journalism
• Effective date (Start): March 01, 2017
• Effective date (End): May 31, 2017
• Field of knowledge: Applied Social Sciences - Communications
• Principal Investigator: Fernando Jorge da Paixão Filho
• Grantee: Karolina de Souza Bergamo Almeida
• Home Institution: Instituto de Matemática e Estatística (IME). Universidade de São Paulo (USP). São Paulo , SP, Brazil
• Local de pesquisa : World Federation of Science Journalists (WFSJ), Canada
• Associated research grant: 13/07699-0 - Research, Innovation and Dissemination Center for Neuromathematics - NeuroMat, AP.CEPID

Abstract

Taking into account factors such as the target public, the theoretical objective of this project will be to survey the challenges and communicational potential in the field of health and public health, in order to contribute to disseminate the scientific knowledge developed by theResearch, Innovation and Dissemination Center for Neuromathematics NeuroMat.The practical aspects of the project involve the production of booklets based on patient education strategies. Based on the findings of some authors such as Rozemberg et al., We verified the relevance of better delineating the methods and tactics of elaboration of this material concomitantly with its production.