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| Author(s): |
Carolina Asensio Oliva
Total Authors: 1
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| Document type: | Master's Dissertation |
| Press: | Campinas, SP. |
| Institution: | Universidade Estadual de Campinas (UNICAMP). Faculdade de Engenharia Civil, Arquitetura e Urbanismo |
| Defense date: | 2014-08-28 |
| Examining board members: |
Ariovaldo Denis Granja;
Flavio Augusto Picchi;
Luciana Ines Gomes Miron
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| Advisor: | Ariovaldo Denis Granja |
| Abstract | |
Traditionally, the product delivery with higher benefits, has restrictions imposed by the investors (building companies, main contractors), in addition to the difficulties imposed by a highly fragmented product development process, where individual interests difficult the possibility for collaboration between all involved. Furthermore, objectives, means and restrictions change naturally during design definition until everything is aligned e consistent between one another. These characteristics point out the Target Value Design (TVD) ¿ a management practice that seeks to turn the client's cost restrictions into inputs for design creativity ¿ an important tool to incentive changes. The objective of this research is to develop a proposal for TVD integration, in the design process management for construction housing products in Brazil. The research method has two phases: an exploratory case study, carried out in both in a construction company and an architecture's office. The second phase gathers two case studies in two construction companies. This proposal uses TVD principles, divided into three levels of collaboration of the actors involved in the design process management. This application demands an initial diagnosis, so the companies can elaborate an action plan for offer initial changes in the traditional model. The research's contribution is to discuss the cost restrictions as trigger for creativity and higher value products for final users, in a non-collaborative environment (AU) | |
| FAPESP's process: | 12/21633-9 - Proposal for the Incorporation of Taget Costing into the Design Management of Construction Projects |
| Grantee: | Carolina Asensio Oliva |
| Support Opportunities: | Scholarships in Brazil - Master |