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The influence the gender threats and overcoming behavior in the family and with work on the satisfaction of women entrepreneurs

Grant number: 19/10009-1
Support Opportunities:Regular Research Grants
Duration: January 01, 2020 - August 31, 2022
Field of knowledge:Applied Social Sciences - Administration
Principal Investigator:Vânia Maria Jorge Nassif
Grantee:Vânia Maria Jorge Nassif
Host Institution: Universidade Nove de Julho (UNINOVE). Campus Memorial. São Paulo , SP, Brazil
Associated researchers: Cândido Vieira Borges Jr ; Edmilson de Oliveira Lima ; Jefferson Lopes La Falce ; Marcos Hashimoto
Associated grant(s):22/06508-5 - 82nd Annual Meeting of the Academy of Management, AR.EXT

Abstract

The research aims to investigate the influence of gender threats and overcoming behavior on the satisfaction of women entrepreneurs in the family and at work. Two previous qualitative surveys have preceded this project and allowed the development of a typology of threats experienced by women entrepreneurs and the overcoming behaviors that helped facing their businesses. It is important to say that these projects were supported by FAPESP nº 2013/05928-1 (2013-2015) and nº 2015/25970-8 (2016-2018). Thus continuing the preceding studies, this research proposes the construction and validation of a scale of entrepreneurial threats and tests of the structural equation model to evaluate the proposed influence, following the logic of the nine steps of DeVellis (2016). It is qualitative and quantitative research, exploratory and descriptive, whose results will be processed through content analysis (Bardin, 1977) and by means of multivariate statistical techniques (Hair, et al., 2014). This instrument will be validated after its construction along with a sample group of women entrepreneurs. These women are engaged in the Women Entrepreneurial Network, all over Brazil. This network is based in São Paulo-SP and includes, approximately, 50 thousand registered entrepreneurs. The construction of the instrument and the model will contribute to the identification of the potential threats to female entrepreneurship and the influence on the satisfaction of entrepreneurs in the family and at work. (AU)

Articles published in Pesquisa FAPESP Magazine about the research grant:
Estudios sobre las amenazas a emprendedoras se abocan sobre los aspectos afectivos de los negocios 
Studies on threats to female entrepreneurs investigate human aspects of business 
Articles published in Agência FAPESP Newsletter about the research grant:
Articles published in other media outlets (0 total):
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